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Business Administration with a Concentration in Marketing

Get the tools you need to have a business career you love. An Associate in Occupational Studies degree in Business Administration with a Marketing concentration from Katharine Gibbs School New York can help turn your talent for marketing and business into a career and help you achieve your goals sooner than you think.

The Business Administration with a Concentration in Marketing specialized degree program is designed to give students comprehensive introduction to the fundaments of business management along with the foundation necessary for a career in marketing.

Here are some of the best things about the Business Administration Concentration in Marketing specialized degree program:

  • A commitment to resume building and career support
  • Program completion in as few as 18 months helps get graduates in a business career sooner than you think
  • Focused instruction by industry professionals
  • Emphasis on critical thinking, oral and written communication skills for success in a large, diverse social context
  • Relevant skills in the principles of marketing and advertising including customer relations, principles of sales and effective sales presentations
  • Internships allow students to apply their knowledge in a current marketing environment

About a Marketing concentration
In addition to career-relevant core business courses, specializing in marketing allows the student to take specific courses taught by marketing professionals to supplement a broad base of fundamental business education. Concentrations can create deeper understanding of industry-specific business processes and more marketable professionals in the business workplace.

Love What You Do for a Living! Find out more about a Business Administration with a Concentration in Marketing specialized degree program:

Career Path

Check out other Katharine Gibbs School New York program areas in Computer Technologies, Accounting, or Hotel & Restaurant Management.

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